DJI (@djiglobal) is a leading global technology company based in China. DJI specialises in the production of commercial unmanned aerial vehicles (drones), camera gimbals, action cameras, and stabilisers for photography and videography.

This commercial campaign took place in November 2022 in London for the launch of DJI’s newest drone, the Mavic 3 Classic. The campaign showcased the city of London through the lens of the drone, capturing the beauty and excitement of the city. The content, including photos and footage, was designed to provide a memorable experience for viewers.

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